Wednesday, 28 December 2016

WordPress Security-How To Keep Your Website Safe Online

Are you unintentionally helping cyber criminals distribute malicious code to your customers, friends and family through your website? Read on to find out, and how to prevent it. (Or Click Here to get your site tested for FREE) As scary as the thought may be, more and more WordPress websites are being found silently distributing malicious code because they’ve become infected with website malware (malicious software) under the radar of the site owners and administrators. It’s true, 30,000 new websites are identified EVERY DAY distributing malicious code to their visitors! (according to Sophos Labs) The majority of these 30,000 sites belong to ordinary small businesses. It’s not that the cybercriminals are targeting each specific small business they infect. Instead they have created automated tools that crawl the web for vulnerable sites. If a vulnerable site is found, these programs will automatically infect the host site and begin sending out more copies of itself to any passers by. Thus these automated programs, or “bots” can spread and infect many sites secretly before they are detected. Just 5 years ago, these malicious bots played a much smaller role on the web so malware infections on WordPress websites were a less common problem. But over these last few years, malicious bot traffic has increased to a whopping 30% of all web traffic! (According to Incapsula) Here at our security team has noticed this increasing trend as well. When looking at the statistics from one of our clients websites that is protected by our Firewall, we can see that almost HALF of the traffic coming to this site had to be blocked because it was detected to be malicious. That client was very happy that she had our firewall in place, otherwise her site would have almost certainly become infected. If you’re concerned if your WordPress website is vulnerable or already infected, you can get a free scan by the HogTheWeb security team HERE. Here are the top 5 basic steps you can take to ensure your WordPress website is protected from such intrusions. 1. Keep Your WordPress, Plugins, and Themes All Up to Date One of primary reasons that developers come out with updated versions of their software is because security vulnerabilities are detected and must be patched and closed to prevent intrusions.  If you don’t keep your site software up to date, then you aren’t closing these security holes that will inevitably be entry points for malware. Did you ever notice that after you do a lot of site updates some of the things on your site get out of whack? This is a common grievance of WordPress users. This is due to the fact that every plugin and theme, and WordPress itself is developed by a totally different team of developers, and each configuration of the hundreds of plugins and themes has never been tested with the updated code before they take it live. So your site ends up being the test site for your particular configuration of plugins and themes. Unfortunately this […]

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Thursday, 22 December 2016

Visme Review-Best Infographic Software I Have Found

I really do love using Visme. It is a super easy to use program. I highly recommend anyone who is looking to make a fantastic graphic, presentation or infographic to look into using Visme. Not being a photoshop pro, I always thought making great graphics was not in my wheel house. I had to wait days on Fiverr or similar sites to get a great graphic. Now, takes about 7 minutes to get an amazing and engaging infographic. You should check them out! What Visme Looks Like

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Wednesday, 21 December 2016

How To Tell If Your SEO Company Provides Real Results?

Have you been working with an SEO company to attract more online consumers to your business? If so, then you’re one step toward the right direction. But instead of simply taking the company’s word that they’ll help skyrocket your organic rankings and bring in a wealth of targeted traffic, you must take a more active role in determining whether they can provide real results. Countless businesses have trusted an SEO agency to take care of their online marketing needs only to have their websites wiped out from the index entirely. Following are telltale signs that allow you to see whether your SEO company actually helps or hurts you. They Aren’t Afraid To Show If you’ve worked with multiple SEO firms in the past, then you have probably come across numerous companies that just wouldn’t tell anything about the actual practices they employ. Many clients also make the mistake of focusing solely on a spike in rankings. What you should understand is that being successful in SEO goes far beyond your placement in the SERPs. Sure, you might enjoy high rankings for some time, but if the company used black hat techniques to get you there, don’t expect to hold on to the number one position. A good sign that the company knows what they’re doing is when they offer reports regularly from the initial consultation all the way through the end of the contract. During the first few weeks or months, the company should provide a complete audit of your website, a link profile analysis, content marketing strategy, and social media marketing plan. Don’t feel satisfied when they say that they have something in the works. Make sure they show you what they do. They Talk About Your Business Another common reason why many businesses don’t achieve the results they want even after working with an SEO company is a gap in communication. Understand that different businesses have varying SEO requirements. This is why your SEO agency must be able to come up with a custom solution based on what your business actually needs. Numerous firms out there, however, use the same tactics on all their clients’ websites. If the company doesn’t ask you for anything, then their strategy is probably limited to building more links to your website from their vast network of spammy domains. An agency that genuinely thinks about the best interests of your business asks you for admin access to your CMS, social accounts, Google Analytics, and Google Webmaster Tools. They may also ask for your list of target keywords and then offer suggestions where improvements can be made. Guarantees?? How many times have you stumbled upon SEO agencies that promise to take your website from the bottom to the top of the search engine results pages? This is one of the biggest red flags to watch out for. The sad thing is that many business owners fall for this claim. You must realize that only Google knows what goes on in their search algorithm. Any […]

How To Tell If Your SEO Company Provides Real Results? See more on: MasterMind Service

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Wednesday, 7 December 2016

Expected Digital Marketing Strategies to Trend in 2017

Are you thinking ahead of time? In 2017, there are digital marketing strategies that you can expect to make waves. These strategies have had established its footage this year and even in the recent years. Let’s dissect and analyze each of them in the later parts of this article. Because this year has neared towards its end, it’s quite important to prepare for a tighter competition next year. Here we go… Today’s digital era is challenging. Everyone in the business sector has to pay attention to investing in a search marketing campaign. The developing of Google friendly content is essential. Generating relevant search traffic is always important in digital marketing. Thus, it is necessary to ensure that your content marketing efforts are designed to draw traffic and convert the user. First, you must be critical to mobile searching methods. For example, in Las Vegas, there are many resorts and hotels that cater to the leisure needs of many people. Now the use of mobile marketing is quite helpful in bringing success to those particular businesses. Just in February in 2016, Accelerated Mobile Pages (AMP) has been the talk of the town. It’s noted that AMP loads fast to provide great results to those people searching solution to their online queries. The Google-hosted cache that is cloud-based delivers pages 30 times faster than the non-AMP pages. It’s amazing, isn’t it? Second, do you like videos? Most people like them. In 2017, video marketing will provide great impacts to online marketers worldwide. Relevant videos on YouTube and other platforms can make every business profitable. The conversion of leads can become higher than ever before. That’s why it is important to look for experts, like Las Vegas SEO, to assist you in realizing this goal. Third, how about Paid Search Advertising? Well, in the past couple of years, paid advertising has been achieving success. Businesses that embrace this particular method on Facebook and Google have had enjoyed higher profits than those not doing it. But the contents are crucial in this aspect. In considering Google Adwords interface, you have to present engaging ads with less blue links to avoid high failure rate. MasterMind Las Vegas is one of the digital experts in this field. Fourth, progressive website apps should focus on mobile targets. Online marketing people are shifting towards a mobile web. Why? Google has just announced that mobile first index is now functional. It works to prioritizing the indexing of a mobile site. This process will work ahead of a desktop site. Thus, you must learn about mobile indexing. Otherwise, you’ll be left behind as the Progressive Web Apps provides great experience for the mobile uses. It is important to complement SEO efforts by digital marketers, like SEO Las Vegas. Those marketers are able to delivering an amazing experience to the users. Web-based apps can work in any mobile browser. Yes, it’s not necessary for every business, yet it can help increase in the mobile search presence. Last, Resource Description Framework Schema […]

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